Mobile Tagging and Mobile Content Delivery

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ORLANDO, FL -- (Marketwired) -- 03/14/14 -- Engage Mobility, Inc. (OTCQB: ENGA), an emerging leader in mobile technology, marketing and data solutions, announced today that its CEO, Jim Byrd, has been featured in a cover story in Opportunist Magazine. The article, written by award winning author Leslie Stone, describes the Engage products and its newest Immersion platform, as well as the background of the company and management. To read the article, click here: http://opportunistmagazine.com/jim-byrd-name/ With a circulation of over 1 million readers, Opportunist was known in the '90s as an extreme, cutting edge national stockbroker magazine profiling young maverick companies, Opportunist came back in 2010 to once again become the leading source of optimism for investors. The magazine is full of informative articles from financial and legal professionals who underst... (more)

Marketers Giving Mail A Fresh Look, Says Postmaster General

WASHINGTON, March 17, 2014 /PRNewswire-USNewswire/ -- In a keynote speech at the National Postal Forum—the annual mailing industry trade show—Patrick R. Donahoe, Postmaster General and Chief Executive Officer of the Postal Service, today described a changing attitude of marketers toward the role of direct mail as a means of attracting and retaining customers. "We're seeing mail being used in some tremendous new ways—especially as part of integrated marketing campaigns," said the Postmaster General. "All of this is leading to a reappraisal of the role of mail in the marketing mix—and we're starting to see the beginnings of that reappraisal." Providing perspective on the changing media landscape and the use of new technologies to improve the effectiveness of mail for both senders and receivers, the Postmaster General and other senior postal leaders discussed trends ... (more)

Ricoh Europe: Führungskräfte unter Druck, da Bürokratie und das Fehlen eines gemeinsamen Ansatzes einen schnellen Wandel im Bildungswesen verhindern

Führungskräfte im europäischen Bildungswesen sind der Ansicht, dass sie sich heute schneller als in den letzten drei Jahren ändern müssen. Fast alle (98 Prozent) sagen, sie stünden unter Druck, sich an den schnellen Wandel anpassen zu müssen. Dennoch sind sie sehr gespannt auf die Rolle der Technologie für die Zukunft des Lernens – ein Viertel geben die „Erweiterte Realität“ (Augmented Reality) als eine der führenden Technologien an, welche die Leistung ihres Unternehmens verbessern und das Lernerlebnis optimieren können (im Vergleich mit nur fünf Prozent aus anderen Bereichen). Diese Erkenntnisse stammen aus einer neuen Studie namens The Challenge of Speed, die von der Economist Intelligence Unit durchgeführt und von Ricoh gesponsert wurde. Stattdessen befinden sich die Schlüsselbereiche, die im Hinblick auf einen schnellen Wandel für die Zukunft entscheidend sind... (more)

Ricoh Europe: Executives Under Pressure as Bureaucracy and Need for Common Approach Prevent Fast Change in Education

European education leaders believe they need to change faster now than they have done over the last three years and almost all (98 per cent) say they are under pressure to adapt to rapid change. However, they are energised about the role of technology in the future of learning – a quarter highlighted augmented reality as one of the leading technologies able to improve their organisation’s performance and enhance student experience (compared with a mere five per cent from other sectors). The findings are revealed in a new study called The Challenge of Speed, conducted by the Economist Intelligence Unit and sponsored by Ricoh. Instead, the key areas of concern to quickly changing for the future are focused on back office activity. The top two bottlenecks to achieving greater agility are difficulty in getting employees, business units, or functions to adopt a common a... (more)

Stewart McKie Launches Mobile Tagging and Content Delivery Topic on Ulitzer

Stewart McKie launched today the Vizitag Mobile Tagging and Content Delivery topic on Ulitzer. Stewart McKie has 25 years of IT industry experience. His education includes a MSc in Organization Consulting and a MA in Screenwriting. He was the Technology Editor of Business Finance magazine during 1995-2000 and also wrote regular features for Intelligent Enterprise magazine. He is the author of six books on accounting software and over 50 technology white papers. His current focus is his mobile tagging web app Vizitag.com and his scenewriting web app Scenewrite.com. Focused on the mobile tagging space (i.e. QR Codes and MS tags) used to connect offline tags to online content optimized for mobile delivery. ... (more)

Technology Face-Off: Augmented Reality vs Mobile Image

There are 3 new technologies competing for attention on today’s mobile phones: Augmented Reality (AR), Mobile Image Recognition (MIR) and Mobile Tagging (MT). This briefing aims to provide a short introduction to all three, position them against each other and illustrate how all they can co-exist together. Augmented Reality (AR) AR uses the current view (front end) of the real world visible through your phone camera to display online content (back end) linked to specific objects located within the view. AR does this by using GPS co-ordinates to figure out a ‘start position’ of where you are and your phone’s built-in gyroscopic compass to orientate to specifically what you are looking at. The combination of where you are and what your orientation is allows the AR software to resolve to back end content that adds some perspective to what it is you are looking at. AR ... (more)

Gartner Hype Cycle 2012 – Emerging Technologies

Here is a summary of the Gartner Hype Cycle for “Emerging Technologies” for 2012 – what is stated explicitly, what can be inferred. This Hype Cycle is suppose provide insight into emerging technologies that have broad, cross-industry relevance, and are transformational and high impact in potential. Most crowded hype cycle on emerging technologies in last 10 years 48 technologies are listed in this year’s hype cycle which is the highest in last ten years. Last year they had 42 – year 2008 was the lowest (27) – year 2005 was the previous highest (44). What does this imply? May be Gartner is right when it says: We are at an interesting moment — a time when the scenarios we’ve been talking about for a long time are almost becoming reality. Which macro trends are stated explicitly in the report? Any Channel, Any Device, Anywhere — Bring Your Own Everything Smarter Thing... (more)

Introduction to Mobile Tagging

Mobile tagging is a process, a technology and a marketplace. The process of mobile tagging involves creating a visual image in a very specific format – called a tag – then deploying and displaying the tag either online or offline. You see the tag and use your mobile phone camera to snap it. When the tag is snapped you’re sorted as this triggers immediate delivery of content to your phone. The technology of mobile tagging includes various tag formats that are recognized by a specific tag reader. The reader is an application installed on the mobile that needs to be loaded to snap the tag. Most readers only recognize one or a handful of tag formats. The reader’s job is to recognize and resolve the tag – that is to read the tag and make the connection between the tag and the information or content it is linked to via the Internet. The marketplace of mobile tagging invo... (more)

2013 International CES Exhibitor Profiles: A through M

The 2013 International CES, the world’s largest consumer technology event, takes place January 8 - 11, 2013 at the Las Vegas Convention Center (LVCC), the LVH, and The Venetian. Listed below are CES 2013 exhibitor profiles (A through M). Links to important information: 2013 International CES Press Kit CES Exhibitor News: http://www.cesweb.org/News/Exhibitor-Releases.aspx Follow the International CES on twitter: @intlCES Follow breaking CES Exhibitor News on twitter: [email protected] Download the CES Mobile App: http://app.core-apps.com/2013ces Exhibitor Press Kits (A through M): bēm wireless; Behringer; Canonical / Ubuntu; Canopy; CSR; Dacor; Directed; Electric Friends; Genesis Advanced Technologies, Inc.; Haier; Jasco Products; Liberty-ivoke; Liquid Image Co, LLC; Mad Catz Interactive; MEMS Industry Group; Motorheadphones.     Company: 30 DAY WIPES Booth: 70006 Web: www.30day... (more)

INSERTING and REPLACING 2013 International CES Exhibitor Profiles: A through M

Profiles for CableJive, FiveFive, LifeProof and LiveViewGPS have been inserted in release dated January 3, 2013. The corrected release reads: 2013 INTERNATIONAL CES EXHIBITOR PROFILES: A THROUGH M The 2013 International CES, the world’s largest consumer technology event, takes place January 8 - 11, 2013 at the Las Vegas Convention Center (LVCC), the LVH, and The Venetian. Listed below are CES 2013 exhibitor profiles (A through M). Links to important information: 2013 International CES Press Kit CES Exhibitor News: http://www.cesweb.org/News/Exhibitor-Releases.aspx Follow the International CES on twitter: @intlCES Follow breaking CES Exhibitor News on twitter: [email protected] Download the CES Mobile App: http://app.core-apps.com/2013ces Exhibitor Press Kits (A through M): bēm wireless; Behringer; Canonical / Ubuntu; Canopy; CSR; Dacor; Directed; Electric Friends; Genesis Advan... (more)

Enterprise Mobility Asia News Round-up

Welcome to Enterprise Mobility Asia News Weekly, an online newsletter that consists of the most interesting news and articles related to enterprise mobility in Asia.  Asia is predicted to be the fastest area of growth for enterprise mobility between now and 2016. Despite a push for mobile business, China’s Baidu only has 35 percent of the mobile search volume.  The company is pushing for pre-installation of its search engine in mobile devices.  Read Original Content According to a recent survey by The Associated Chambers of Commerce and Industry of India, over 50 percent of full-time employees prefer mobility and employing mobile technology into the workplace.  Read Original Content Indian e-commerce site Freecharge.in offers a unique customer service plan in which customers can simply recharge their prepaid mobiles online and in return receive gift coupons of the same ... (more)